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Introduction to TV drama

  1) How does this  His Dark Materials  trailer meet the conventions of a TV drama series? it has a plot and a type of problem that's has happened that need to be resolved at the end just like TV drama series and it has characters and a narrative and a setting. 2) What genre (or genres) are suggested by this His Dark Materials trailer? mystery, action and thriller  3) What kind of characters and narratives are introduced in this trailer? Villain, Hero, friends, business men and women, workers, priests   4) What settings appear in the trailer? Jungle, Forest, Street, Shed, Office, Lab, Beach/Sea, Church, Prison, Mountains 5) Who do you think the target audience for His Dark Materials is? Give reasons for your answer. Although His Dark Materials has been marketed as young adult fiction, and the central characters are children, Pullman wrote with no target audience in mind. The  fantasy  elements include witches and armoured polar bears; the trilogy also alludes to concepts from physi
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Music Video: Final index

  1)   Music Video: Introduction 2)  Music Video: BLACKPINK - How You Like That CSP 3)   Music Video: Arctic Monkeys - I Bet You Look Good On The Dancefloor CSP
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Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog task

  Arctic Monkeys: Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. Arctic Monkeys' audience are likely to be white, middle class and reasonably young. Psychographic groups might include Reformers and Explorers. Recent global success pushed the band into bigger psychographic groups such as Mainstreamers. Audience pleasures would include diversion - the song is upbeat and fast-paced. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Audience pleasures would include diversion - the song is upbeat and fast-paced. Fans who followed the band from the early days might find a sense of personal relationship while many young people would get a sense of personal identity from the lyrics to the song (about going out to a club and drinking). 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why
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Introduction to Music Video: Blog tasks

 1) What are the key conventions of music video? The most general codes and conventions within music videos include: The style (performance, concept, narrative) The camera. The editing techniques (transitions, fast, slow) 2) What is intertextuality? Media intertextuality, by definition, seeks and theorises links and connections between media texts and textualised social life while global media discourse analysis shows how the globalised political economy of late capitalism influences the content and format of a wide range of media products. 3) When did music videos first become a major part of the music industry? By the late 1980s, 97% of songs on the Billboard music chart had accompanying videos and the US record industry alone was spending upwards of $150 million per year on their production. 4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? First, let's go back to where it all started. Back in 1981, the idea of st
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BLACKPINK - How You Like That: Blog tasks

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  1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? BLACKPINKs fans are known as 'BLINKS'  the demographics for BLACKPINK audience is young teenage girls with a mainstream audience. BLACKPINK's audience spans across various demographics, with a significant portion comprising of young adults and teenagers, predominantly between the ages of 13 to 30. While the fanbase is predominantly female, there is also a notable male following. Geographically, their audience is global, with fans hailing from diverse cultural backgrounds and regions around the world. Additionally, the audience often includes individuals with a keen interest in pop culture, fashion, and entertainment, reflecting the group's broad appeal across different demographic segments. The phychographics for BLACKPINK audience is  BLACKPINK's audience is a vibrant and diverse community united by their love for K-pop and admiration for the grou
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Heat case study: blog tasks

  Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. In print – we bring readers a truly unique, quality  experience. From clever A-list access shoots no  other magazine could pull off to celeb news – heat  has the celeb contacts to give readers the exclusive  every time. 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? heat is the beating heart of the  showbiz world. We ensure heat readers are  always in the know and give them conversation-  starters they can show off about to their mates down the pub. Our journalists have the answers to the  questions before they’ve even been asked. We help  celebrities to talk about their biggest secrets and we  find the funny, wherever it’s hiding. 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity
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Learner Response:Feedback

  Grade=5+ WWW-You clearly know the products really well+you are making an effort to write in media terminology effectively. EBI-Make sure you use wording from question and detail from CSP's to prove your points. Q1)~2marks~ Q2)An excellent,impressive attempt Tala. Really good Use of media terminology+answering question:remember to refer to conventions=E.G: MISE-EN-SCENE,ANCHORAGE TEXT ETC.~9 marks~ Q3)In a positive /negative way? Conventional (expected) or subverted. You are not answering the question.Shame as you know the advert ~1 mark~ Q4)Nice attempt at introduction / engaging with question but you need to say what key message. which times? Be specific/detailed.According to propp's theory.Dont just re-tell the story. sense? Re-phrase:i can apply todorov's theory here... Now link back to the question which is key messages about product? How does this narrative reinforce the brand ethos+ key message of advert.~6 marks~
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