His Dark Materials: Audience and Industries blog tasks
Audience 1) Read this audience rating guide for His Dark Materials . Based on the screening and this article, who do you think the target audience is for His Dark Materials and why? What about psychographic groups? You can revise Pyschographics here . Target Audience: Based on the screening and audience rating guide, His Dark Materials targets young adults and older viewers, particularly those aged 15 and above. The series' complex narrative and mature themes appeal to both fans of Philip Pullman's books and new viewers who enjoy fantasy and adventure genres. Psychographic Groups: Explorers: This group seeks discovery and new experiences. The detailed fantasy world and thought-provoking storyline attract Explorers who appreciate depth and novelty in their entertainment. Reformers: Reformers value personal growth and intellectual stimulation. The series' themes of questioning authority and pursuing truth resonate with Reformers who enjoy media that challenges ...